To create a comprehensive promotional strategy for the F&B industry, utilizing social media and online ordering platforms to increase visibility, attract potential customers, and drive business growth.
Base Plan (Food Photography + Post Sharing + Advertising Planning)
– 4-hour product shooting with retouching (1 session per quarter, totaling 4 sessions per year)
– Design 24 Facebook/Instagram posts along with advertising strategy (12 months)
– Guarantee a total of 1.5 million impressions
– Provide promotional direction suggestions
– Establish and manage a posting schedule and provide promotional reports and summary
Optional Feature 1 180 foodie reviews ($55,000)
– Filtered 60 Foodies to the restaurant for tastings and shooting
– Each Foodie will promote on at least 3 social media platforms, resulting in a total of 180 reviews
– Platforms include: Facebook, Instagram, 小紅书 (Xiaohongshu), 大众点评 (Dazhong Dianping), Google
– Engage 1 Foodie KOLs (Key Opinion Leaders) with over 250,000 followers to visit the restaurant for tastings and shooting
– Post Reels on Instagram for promotion
– Guarantee a total of 300,000 views for reels promotion
Optional Feature 2 360 foodie reviews ($99,000)
– Filtered 120 Foodies to the restaurant for tastings and shooting
– Each Foodie will promote on at least 3 social media platforms, resulting in a total of 360 reviews
– Platforms include: Facebook, Instagram, 小紅书 (Xiaohongshu), 大众点评 (Dazhong Dianping), Google
– Engage 2 Foodie KOLs (Key Opinion Leaders) with over 250,000 followers to visit the restaurant for tastings and shooting
– Post Reels on Instagram for promotion
– Guarantee a total of 600,000 views for reels promotion
